Analyzing Your Campaign is the First Step to Focusing on Your Strategy. PSA Supports Your Efforts Through Effective Data Management.
Analytics/Uncovering Hidden Costs
Whether it is an internal process that affects efficiency or a marketing piece that affects response PSA provides expert analysis that reveals hidden costs in the complex marketing supply chain.
Analytical Tools and the Ability to Use Them
PSA has the most sophisticated analytical programs and processes available. But those tools can only be effective in the capable hands of analysts whose experience, skill and knowledge maximize their potential. PSA project managers and solution architects, who average over ten years of experience within their discipline, know how to use these tools to get the most benefit for PSA clients.
Knowledge Applied/Complexity Simplified
The result of continual renewal, development and application of lessons learned is a vast reservoir of institutional knowledge that benefits PSA clients every day and year-over-year. The combination of effective interdisciplinary collaboration, advanced analytical tools, and a continually increasing knowledge base is all at the service of PSA clients.
A large insurance company was experiencing difficulties validating input and output data counts specific to SOP requirements which hindered the confirmation of appropriate record distribution across package codes.
PSA modified the programming to provide a report on Pre-Cass promo code counts for approval prior to any data processing, post pre-sort package for approval after data processing, and reports that provided a file of all records that dropped out between the Pre-Cass report and the Post Pre-sort report.
PSA provided a step-by-step approval process during the data processing procedures and was able to accurately confirm record distribution across package codes.