
PSA is a Marketing Supply Chain Management (MSCM) company providing a wide range of products and services related to the marketing needs of its clients. As MSCM implies, PSA is concerned with the entire marketing supply chain as well as with individual links within the chain.
PSA works with its clients at the enterprise level to manage the entire supply chain, enabling those clients to realize significant savings year-over-year through the ongoing analysis of the complexities inherent in the system. PSA reduces costs through strategic analysis, continual process improvements, materials innovations, production resource selection and synergies between resources, sophisticated technological support, and most importantly, the deep institutional knowledge that resides in the company’s highly skilled and experienced project managers and solution architects.
At the services level PSA provides strategic consultation regarding best production practices, materials selection and design considerations as they relate to reducing package costs and improving response; a wide array of Marketing On Demand solutions suitable to any medium or format; the Directo business unit specializes in helping PSA clients market more effectively to Hispanic and other ethnic, national or regional markets.
At the program level PSA provides guaranteed savings, deep expertise in every supporting discipline, shortened cycle times, speed to market, as well as logistical and regulatory support – all of which means improved ROI.
At the product level PSA is capable of producing any marketing package, point-of-purchase signage, or promotional card in any format or medium – print or electronic. The company has produced billions of direct marketing pieces and successfully delivers marketing messages for the largest and best-known companies in most major vertical industries.